Privacy Policy
Last updated: September 9, 2026
This document is also available in Português Español for convenience — informal translations, not reviewed by counsel. This English version is the one that governs, whichever language you use the app in.
This policy explains what personal data LoadWise AI collects, why, who it is shared with, and the rights you have over it. It applies to the LoadWise AI website and web app.
1. Who we are
LoadWise AI operates LoadWise AI and is the data controller for the personal data described here. For any privacy question or request, use our contact form or email support@loadwiseai.com.
2. Data we collect
Account data
- Email address and an encrypted password (or your chosen sign-in method)
- The name you give us
Fitness profile
- Age, body weight and height
- Self-reported fitness level and training objectives
- Equipment available to you, your training location and any notes you add
Body metrics are used to calibrate training loads. Depending on where you live, this may be treated as health-related data and given additional legal protection. We collect only what the programming actually requires.
Health screening
Before your first plan, and again once your answers are more than a year old, we ask seven questions covering cardiac conditions, exertional chest pain, dizziness or fainting, joint or mobility problems, medication, pregnancy, and any other condition you want us to know about. This is health data, without qualification — it is not a hedge case the way body metrics can be.
A flagged answer routes you toward seeing a clinician and makes the plan generated for you more conservative; it is never used to clear you medically, and it is never assessed by a person. Answers remain valid for one year, after which we ask again. Earlier answers are not deleted when superseded — like the rest of your training history, they stay part of your account's record.
Training content
- Plans generated for you, and the exercises within them
- Any workout progress you record
Gym photos
If you use equipment photo scanning, your images are transmitted for analysis and are not stored by us. They exist only for the duration of the request and are discarded once equipment has been identified. We keep the resulting equipment list, never the photograph.
Please avoid photographing other people. If someone is incidentally in frame, their image is discarded on the same basis.
Payment data
Subscriptions are handled by Stripe. We never see or store your card details. We retain only a Stripe customer reference, your subscription tier, its status and renewal date.
Technical data
- Session cookies needed to keep you signed in
- Aggregate page-view analytics
- Product analytics: a pseudonymous account identifier, name, email, plan and account lifecycle events; never fitness or health data
- Server logs, which may include IP address, for security and debugging
3. How we use your data
- To generate and store training plans matched to you
- To identify equipment from photos you submit
- To operate accounts, subscriptions and billing
- To provide support
- To keep the service secure and diagnose faults
- To understand aggregate usage and improve the product
We do not sell your personal data, and we do not use your fitness profile for advertising.
4. AI processing
Training plans and equipment recognition are produced using Anthropic's Claude models. To generate a plan we send your fitness profile, your equipment list and a summary of your health screening answers; to scan equipment we send the photograph. Data is sent for the purpose of returning your result.
AI output can be wrong. Plans are suggestions and are not medical advice — see our health disclaimer.
5. Who we share data with
We use the following processors, each only for the purpose stated:
- Supabase — database and authentication
- Anthropic — AI plan generation and photo analysis
- Stripe — payment and subscription processing
- Vercel — application hosting and aggregate analytics
- HeyCatch — product analytics and acquisition attribution; receives the limited analytics data described above
- Resend — transactional and account email
- ImprovMX — forwards mail sent to our support address
We may also disclose data where legally required, or to protect the rights and safety of our users.
6. Legal bases
- Contract — to provide the service you signed up for
- Consent — for health-related data used to calibrate your training. You may withdraw it at any time by deleting your profile data.
- Legitimate interests — security, fault diagnosis and product improvement
- Legal obligation — tax and accounting records
7. International transfers
Our processors may handle data outside your country, including in the United States. Where required, transfers rely on appropriate safeguards such as Standard Contractual Clauses.
8. Retention
- Account and fitness data — kept while your account is open
- Health screening answers — valid for one year; earlier answers are kept rather than overwritten, as part of your training history
- Gym photos — not retained
- Billing records — kept as long as tax law requires
- After deletion, data is removed from live systems promptly and from backups as they age out
9. Your rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Correct anything inaccurate
- Delete your account and associated data
- Receive your data in a portable format
- Object to or restrict certain processing
- Withdraw consent at any time
- Complain to your local data protection authority
Profile and equipment data can be edited or cleared from within the app. For account deletion or any other request, use our contact form or email support@loadwiseai.com.
10. Security
Data is transmitted over encrypted connections and stored with row-level access controls, so your records are only reachable by your own authenticated account. No system is perfectly secure, and we cannot guarantee absolute security.
11. Children
LoadWise AI is not intended for anyone under 18. We do not knowingly collect data from children. If you believe a child has given us personal data, contact us and we will delete it.
12. Changes
We may update this policy. Material changes will be signalled by updating the date at the top of this page, and where appropriate we will notify you directly.
13. Contact
Questions or requests: support@loadwiseai.com.